Tuesday, August 03, 2004

Box Office Predictions: August 6 - 8

1. Collateral - $28M / $28M / $80M
Tom Cruise's last two R-rated ventures both opened to around $25M. Jamie Foxx might help broaden the audience, but Michael Mann is no box-office draw. Reviews have been most stellar with a few negative sprinkled here and there. No one word yet on Joe Moviegoer will react to the film. There are almost too many male oriented films in the marketplace for this to open north of $30M, so an opening in the high twenties seems apt.

2. The Village - $18M / $91M / $115M
Look for a 60% drop at least. If I, Robot and the better received The Bourne Supremacy drop around 55% their second weeks, there's no way this one is sticking around. Word of mouth is as bad as it comes and the film should be out of theatres by the end of the month.

3. The Manchurian Candidate - $14M / $42M / $80M
It will end up a nice sleeper for Paramount, if not a small blockbuster.

4. The Bourne Supremacy - $13M / $122M / $150M
5. Little Black Book - $11M / $11M / $45M
Sony moved this one up from October due to through the roof test screenings. A last minute bump to summer is generally a good sign, but it may have been too late. Marketing didn't really kick in till the middle of July. However, A Cinderella Story has been holding in there and The Notebook did great business, so audiences may be tiring of the teen boy dominated films.

6. I, Robot - $5M / $125M / $136M
7. Spider-Man 2 - $5M / $354M / $375M
8. Harold and Kumar Go To White Castle - $3.5M / $13M / $18M
9. A Cinderella Story - $2.5M / $46M / $52M
10. Catwoman - $2M / $35M / $40M


yeah, but does it get HBO?

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